TIPS FOR PROMOTING YOUR NEWSLETTER by Lara Velez
Promoting your newsletter can seem like a daunting task. However, you can be
successful if you are willing to do the work. Here are some things that I have
learned along the way. I am sure that they will help get you started in the
right direction...
MAKE IT AVAILABLE TO YOUR VISITORS:
Place a sign up form on the top of EVERY page of your site and/or forums. By
doing this, you are making your newsletter available to every visitor of your
site. It is also good for those visitors that may want to sign up, but are busy
reading content, and missed the form on another page.
MESSAGE BOARDS:
Use your signature to promote! Message board sigs are a fantastic promotional
tool. It's like free advertising. Every time you post, there are countless
opportunities for your sig line to be read.
BLOGS:
Place a link on your blog. There are many potential subscribers out there that
love to Blog. They exclusively search blogs for information. Make the most of
your Blog, and use it to promote your business, products, and NEWSLETTER!
ONE of a KIND:
There are thousands of newsletters out there in your niche. Make yours
different. If you are a carbon copy of everyone else, why would people want to
read yours? Be unique...originality goes a long way!
WORD of MOUTH:
Once you have mastered the art of originality, your subscribers will tell their
friends what a great newsletter you have. You can also have top monthly
referral prizes, and newsletter promotional contests to get that word of mouth
going.
FUN FACTOR:
Have contests for subscribers. People love to win stuff. Be creative and keep
your newsletter fun, informative, and easy to read. Ask your advertisers if
they would sponsor a contest. You both win. They get free advertising and you
get a great prize for your contest. This is another way to generate those "word
of mouth" subscribers.
SWAP LINKS:
Trade links with other relevant newsletters. Try to find newsletters that have
the same type of readers, but are different enough topic wise for them to want
to read both. Plus, it's a great way for WAHM's to support one another!
DIRECTORIES:
There are MANY directories out there, including newsletter and ezine
directories. Do a search. Ask around. The point is, get your newsletter listed
in as many as you can.
I'm sure that you will see a steady increase in subscribers if you put these
tips into practice!
Happy Promoting!!
Copyright Lara Velez
This article is free for reprint, ONLY if you keep the author box in tact, all
links active, and do not change ANY part of this article.
About the Author
About the Author: Lara Velez is a Homeschooling WAHM. She lives in the Sunshine
State with her lovely daughters and husband. She is a published author, web
publisher, web designer, and editor. She owns two successful websites, Moms of
Faith: http://www.momsoffaith.com and,
Home Business Resource Directory:
http://www.homebusinessresourcedirectory.com She also owns her own
business: http://www.mymonavie.com/HlthyLiving/mystory.asp
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